Terms of Service

These Terms of Service govern your use of this website and any professional services provided by Danish Malik (“I,” “me,” or “my”).

By accessing this website, submitting an enquiry, booking a call, accepting a proposal, or purchasing a service, you agree to these terms. If you do not agree, please do not use the website or engage my services.

1. Services

I provide digital growth and marketing services that may include:

• Google Ads management

• Search engine optimisation

• Conversion-rate optimisation

• Website and landing-page development

• Analytics and conversion tracking

• Ecommerce growth consulting

• Email marketing

• Outbound lead-generation systems

• Marketing strategy and consulting

The exact services, deliverables, timelines, fees, and responsibilities for each engagement will be defined in a proposal, quotation, service agreement, invoice, or written confirmation.

2. No Guaranteed Results

Marketing and business outcomes depend on many factors outside my control, including:

• Market conditions

• Competition

• Advertising budgets

• Product or service quality

• Pricing and positioning

• Client response times

• Platform policies and algorithm changes

• Website performance

• Sales processes

• Customer demand

I do not guarantee a specific number of leads, sales, rankings, conversions, revenue, return on ad spend, or other commercial results unless a separate written agreement expressly states otherwise.

Any estimates, projections, forecasts, examples, or case studies are illustrative and should not be treated as guarantees.

3. Proposals and Scope

A project begins only after the scope, pricing, and payment arrangements have been agreed in writing.

Work outside the agreed scope may require:

• A revised quotation

• An additional fee

• A longer delivery timeline

• A separate project or service agreement

Requests that materially change the project direction may be treated as a new scope.

4. Client Responsibilities

You agree to provide accurate and timely access to any information, accounts, assets, approvals, or materials needed to complete the work.

This may include:

• Website and hosting access

• Advertising accounts

• Analytics platforms

• Brand assets

• Product information

• Legal claims and disclaimers

• Images, videos, and written content

• Feedback and approvals

Delays caused by missing access, incomplete information, or late approvals may affect timelines and performance.

You are responsible for confirming that all information, claims, offers, images, trademarks, customer data, and materials you provide can lawfully be used.

5. Fees and Payment

Fees will be stated in the relevant proposal, invoice, quotation, or service agreement.

Unless otherwise agreed:

• Payments must be made by the due date shown on the invoice.

• Work may not begin until the required advance payment is received.

• Ongoing services are billed in advance.

• Advertising spend, software fees, hosting, domains, third-party tools, and platform charges are separate unless expressly included.

• Late or unpaid invoices may result in suspension of work or account access.

Payments already earned for completed work, booked time, research, setup, strategy, or incurred costs are generally non-refundable.

6. Recurring Services

Monthly services continue until cancelled in accordance with the agreed notice period.

Cancellation does not automatically entitle the client to a refund for:

• Work already completed

• Time already reserved

• Campaign setup

• Infrastructure costs

• Software or mailbox costs

• Domain expenses

• Third-party charges

• Work performed during the current billing period

Any minimum commitment or notice requirement will be stated before the service begins.

7. Revisions and Approvals

The number of included revisions may be stated in the proposal or project scope.

A revision means a reasonable adjustment to previously approved work. It does not include:

• A complete redesign

• A new strategy

• Additional pages or campaigns

• A change of business direction

• New functionality

• Replacement of previously approved content

Once you approve work, you accept responsibility for the final content, claims, spelling, pricing, links, functionality, and legal compliance.

8. Advertising Platforms

Google, Meta, LinkedIn, Reddit, X, email providers, search engines, hosting companies, and other platforms operate independently.

I am not responsible for:

• Account suspensions

• Policy restrictions

• Ad disapprovals

• Algorithm changes

• Platform outages

• Tracking discrepancies

• Loss of account access

• Increased advertising costs

• Reduced reach

• Changes in platform functionality

I will make reasonable efforts to follow applicable platform policies, but final decisions remain with the relevant platform.

9. Lead Generation and Outreach

Outbound campaigns may involve prospect research, cold email, LinkedIn outreach, email infrastructure, campaign copy, reply management, or appointment generation.

You remain responsible for:

• Approving the audience and offer

• Reviewing legal requirements applicable to your market

• Handling sales conversations

• Following up with prospects

• Honouring claims and commitments

• Maintaining lawful records and opt-out processes

A positive reply, introduction, or booked meeting does not guarantee a completed sale.

10. Intellectual Property

Unless otherwise agreed, I retain ownership of:

• Internal processes

• Strategies

• Templates

• Frameworks

• Code libraries

• Systems

• Workflows

• Methods

• Reusable components

• Pre-existing intellectual property

Once all agreed fees have been paid, you may use the final approved deliverables created specifically for your project.

Third-party assets, fonts, plugins, templates, photographs, software, and stock media remain subject to their respective licences.

You may not copy, resell, redistribute, or present my proprietary systems, proposals, strategy documents, or website content as your own without written permission.

11. Portfolio Rights

Unless confidentiality has been agreed in writing, I may display non-confidential work in:

• My portfolio

• Case studies

• Social media

• Proposals

• Presentations

• Marketing materials

Sensitive information, passwords, private customer data, and confidential commercial information will not intentionally be published.

You may request that specific work remain confidential before the engagement begins.

12. Confidentiality

Each party agrees to use reasonable care when handling confidential business information received during a project.

Confidential information does not include information that:

• Is publicly available

• Was already lawfully known

• Is independently developed

• Must be disclosed by law

• Is received lawfully from another source

13. Third-Party Services

Some services may depend on third-party platforms, software, plugins, hosting providers, domains, APIs, automation tools, or contractors.

I am not responsible for the continued availability, pricing, security, policies, or performance of third-party services.

You may be required to accept separate third-party terms before using them.

14. Website Information

Content published on this website is provided for general information and does not constitute legal, financial, tax, or investment advice.

I make reasonable efforts to keep information accurate, but I do not guarantee that every page will always be complete, current, or error-free.

15. Limitation of Liability

To the fullest extent permitted by applicable law, I will not be liable for indirect, incidental, special, consequential, or business losses, including loss of:

• Revenue

• Profit

• Data

• Customers

• Reputation

• Advertising spend

• Business opportunity

Where liability cannot legally be excluded, the total liability arising from a specific engagement will not exceed the amount paid to me for the service directly giving rise to the claim.

Nothing in these terms excludes liability that cannot lawfully be excluded.

16. Indemnification

You agree to be responsible for claims, losses, or costs arising from:

• Materials you provide

• Unlawful or misleading claims

• Intellectual-property infringement

• Misuse of deliverables

• Breach of platform rules

• Violation of these terms

• Your products, services, fulfilment, or customer relationships

17. Termination

I may suspend or terminate services where:

• Payments remain overdue

• Required access is not provided

• The project involves unlawful or deceptive activity

• Communication becomes abusive or threatening

• Platform rules are repeatedly ignored

• Continuing the engagement creates legal, ethical, or reputational risk

Upon termination, outstanding fees for completed work, reserved time, third-party expenses, and approved commitments remain payable.

18. Force Majeure

Neither party will be responsible for delays caused by events outside reasonable control, including:

• Platform outages

• Internet or hosting failures

• Government restrictions

• Natural disasters

• War or civil disruption

• Illness or emergency

• Cyberattacks

• Supplier failure

19. Electronic Communications

You agree that proposals, approvals, invoices, contracts, and notices may be provided electronically through email, messaging platforms, digital documents, or online systems.

Pakistan recognises electronic records and transactions under the Electronic Transactions Ordinance, 2002, while contractual relationships remain subject to applicable contract law.

20. Governing Law

These terms will be governed by the laws of Pakistan, unless a separate written agreement specifies another jurisdiction.

Any dispute should first be addressed through good-faith discussion. If it cannot be resolved informally, it may be submitted to a court of competent jurisdiction in Pakistan.

21. Changes to These Terms

These terms may be updated periodically to reflect changes in services, business practices, technology, or legal requirements.

The date shown at the top indicates the latest revision. Continued use of the website after an update constitutes acceptance of the revised terms.